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SA Wine Industry Transformation Unit creates market access for wine entrepreneurs

The South African Wine Industry Transformation Unit NPC is supporting thirteen black-owned enterprises to participate at ProWein, the world’s largest wine and spirits trade show, from 17 – 19 March 2019 in Düsseldorf, Germany. Ms Wendy Petersen, newly appointed Transformation Operations Manager of the SA Wine Industry Transformation Unit NPC, emphasises the importance of black-owned wine brands participating at a leading wine show such as ProWein. “Participation at a trade show of this magnitude and prestige is highly beneficial to the brands’ positioning in the international market”, says Ms Petersen. “The support we are providing to the brands will enable them to trade with buyers and importers globally and grow their footprint in the international market.” Ms Antoinette Vermooten CEO

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Wendy Petersen leads transformation in the wine industry

The South African Wine Industry Transformation Unit (TU) appointed Ms Wendy Petersen in the position of Operations Manager from 1 February 2019. The TU is a collective, inclusive, independent and representative forum of relevant wine industry structures to facilitate transformation in the sector aligned to the NAMC guidelines. It advances transformation through economic development, skills development and training, as well as social development. The organisation’s main objective is to promote equitable access and participation of black-owned businesses within the wine value chain. Ms Petersen, who was previously Manager of International Projects at Wines of South Africa, has more than 25 years’ experience in the wine industry. “I am honoured and privileged to be bestowed the title of Transformation Operations Manager

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